Marks & Spencer Lingerie

The large UK retailer Marks & Spencer planned to open a series of freestanding lingerie shops in Europe. These shops would present a new brand, “MSL”, distinct from the existing institutional look of M&S department stores. The proposed design for the new stores incorporates a series of curved walls clad in colorful mosaic tile that bend and fold around the interior space. The shop merges the qualities of a welcoming home and a luxurious spa. Rich materials—dark wood floors, thick natural wood casework, and luminous glass display fixtures—communicate warmth with a light touch.